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  • Celebrating the arrival of sakura in style

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    Celebrating the arrival of sakura in style

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With the days already warming up, it means one thing, it's almost time to welcome the arrival of cherry blossom season. This year's cherry blossoms are anticipated to bloom earlier than usual, around mid-March. They'll continue throughout western and eastern Japan by the end of March.

The cherry blossom front is expected to hit Hokuriku, Nagano, southern Tohoku, and Hokkaido in early April making March and April the perfect period for cherry blossom viewing.

Hamami (cherry blossom viewing) season arrives with plenty of fanfare in Japan. From limited-edition sakura covered beer can designs to traditional sweets, and special events celebrated across the map. Here is a run-through of some of the most unique and exciting cherry blossom events we have to look forward to.



Hanami themed Glamping

Hibiya Kadan "Sato Rakusu FUJINO" is an impressive glamping facility located in Fujino, Sagamihara City, Kanagawa Prefecture. Nestled in an area known for its stunning natural beauty, Sato Rakusu FUJINO is an idyllic escape from the mania of city life, making it a wonderful place to visit all year round.

However, this spring, the facility is going all out with their newly crafted 'Sakura' holiday package. The plan, limited to two couples per day during the event, offers guests access to tents with incredible views of the surrounding mountains. The mountains are covered in sakura-themed projections offering a fully immersive art experience. The package is available from April 1 to 4th, and reservations are being accepted until March 22, the offer will end when the rooms are full. Prices start from 80,000 yen per night for two people with two meals included. For more information, visit https://www.hibiya-stay.com/relax/.



Designer afternoon tea

One of Tokyo's finest hotels, the Kimpton Shinjuku Tokyo, and one of the finest patisseries in town, Pierre Hermé Paris, have joined forces to deliver a simply unforgettable light dining experience. Titled "District All Day Afternoon Tea with Pierre Hermé Paris" the event combines classic high tea style sweets with the Kimpton's famous brunch menu and features two of Pierre Hermé Paris' specialties, the popular macaron "Infiniman Rose" and the special "New York Cheesecake" created exclusively for the Kimpton Shinjuku Tokyo.

As part of the course, guests can select one of the three popular brunch menu items, strawberry pancakes, eggs benedict, and brioche french toast. The set also includes a salad with strawberries and a drink with a selection of Pierre Hermé Paris teas and Onibus coffee. The menu started on March 8 and will continue through the cherry blossom season. To try for yourself, visit Kimpton Shinjuku Tokyo anytime between 9 am and 8 pm Monday to Thursday.



Celebrate with a holiday

Hotel company VMG HOTELS & UNIQUE VENUES are inviting guests to make the most of the stunning season with a visit to their hotels. The company is best known for its innovative boutique hotel brand NIPPONIA HOTEL, which transforms traditional architecture into stunning modern hotels. The company is promoting a campaign that will see guests enjoy cherry blossom viewing across five of the areas where they have a presence. The campaign sees the company's staff select excellent local recommendations, from Ozu City to Hyogo, Nara, Hiroshima and beyond. The arrival of the season also comes with the arrival of a brand new seasonal menu and plenty of additional delights yet to be explored. Visit the company website for more information https://www.vmg.co.jp/lp/concept/.



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